About Us

Driven by curiosity

With over two decades of experience leading digital transformation and policy initiatives across government and industry, we are passionate about helping organisations navigate the evolving landscape of new technology such as artificial intelligence.

Our approach is grounded in collaboration and co-design, working closely with clients to develop practical AI policies, strategies, and governance frameworks that are tailored to operational realities. We draw on deep expertise in legal compliance, governance, digital transformation and risk management to ensure solutions are robust, ethical, and aligned with both regulatory requirements and organisational objectives.

Our commitment is to empower clients to adopt AI responsibly, confidently, and with community trust at the forefront.

We are a specialist advisory SME committed to delivering high-impact digital transformation projects for government agencies, businesses, and not-for-profits. Our team, led by a digital transformation leader with over 24 years’ experience, combines legal expertise, policy insight, and hands-on project leadership to help clients navigate complex change and achieve measurable results.

Our passion is digital transformation, and we now integrate AI and other advanced technologies into every aspect of our service delivery.

We help clients modernise their operations, streamline processes, and enhance service quality by leveraging AI for automation, data-driven decision-making, and continuous improvement. Our approach is grounded in co-design—working closely with clients to ensure solutions are tailored to their operational needs, values, and strategic objectives.

Our services include AI policy and governance advisory, strategy development, and capability uplift planning—identifying skills and technology gaps, and supporting clients to confidently deploy and manage new systems. We are dedicated to innovation, transparency, and best practice.

By combining deep expertise with a collaborative, co-design ethos, we empower organisations to embrace digital transformation and AI, driving efficiency, resilience, and long-term success.

 

Our transparency statement

Transparency Statement – Curious About Ai

1. Purpose & Intentions

Curious About Ai exists to help organisations adopt and manage artificial intelligence responsibly. We provide advice on AI Strategy, AI Policy, AI Ethics, and AI Governance. Our intention is to ensure that AI use is safe, fair, transparent, and aligned with human rights and community values.

2. AI Classification & Use Cases

  • Classification: Advisory decision-support, not automation.

  • Use Cases:

    • Reviewing policies, strategies, and governance frameworks.

    • Proofing and summarising documents.

    • Recommending ethical safeguards for AI adoption.

    • Providing scenario planning for AI impacts.

3. Impact on Clients & Stakeholders

Positive impacts: Clients receive clear, practical advice that strengthens trust in AI adoption, reduces risk, and improves compliance.
Potential risks: Over-reliance on AI-generated summaries or recommendations, or failure to contextualise advice for specific organisational needs.
Safeguard: All advice is human-reviewed, and AI is used only to support—not replace—expert judgment. 

4. Monitoring & Feedback Mechanisms

  • Regular internal review of AI-supported work.

  • Bias testing frameworks applied to outputs, with focus on fairness across gender and cultural demographics.

  • Audit and transparency ledger tracking how AI is used in our advisory process.

  • Client feedback channels integrated into ongoing quality checks.

5. Compliance Mapping

Our work is guided by:

6. Risk Mitigation

  • Bias: Risk of stereotyping or overlooking minority perspectives.

    • Mitigation: Apply bias testing, cultural safety reviews, and stakeholder consultation.

  • Privacy: Risk of data leaks in handling client materials.

    • Mitigation: Data minimisation, consent management, secure retention policies.

  • Misuse: Risk of AI advice being taken out of context or applied inappropriately.

    • Mitigation: Clear disclaimers, governance training, and human validation.

7. Governance & Accountability

  • Responsible Officer: Director, Curious About Ai.

  • Accountability Structure: All AI-assisted outputs undergo human validation before client delivery.

  • Escalation Pathways: Clients and stakeholders can raise concerns via our Director.

8. Date of Last Update

24 September 2025

9. Next Review Date:

15 December 2025 or when triggered by an event.